SCOTTSDALE, Ariz. Pat Bowlen has a way of understating what most people would call a big deal. Maybe that's the trick to owning the Broncos for going on his 30th season.

During that time, Bowlen has fired three head coaches and watched his team get creamed in three Super Bowls. He inexplicably lost a hot, young quarterback, Jay Cutler, to a personality dispute with a hotheaded young coach, Josh McDaniels. He also won back-to-back Super Bowls in the final two years of John Elway's playing career, then 13 years later hired back that Vince Lombardi Trophy- winning quarterback to lead his football operations department.

Together, Bowlen and Elway signed the most famous quarterback in free-agent history last year, Peyton Manning.
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