rest - https://www.denverpost.com/2020/06/1...ports-betting/The Broncos announced a multi-year partnership on Monday with FanDuel to serve as an official sports betting and daily fantasy partner. They are the first NFL team to finalize this type of deal since the league allowed these agreements in May.
“This is a dynamic time in this particular space and (after) the conversations with probably a dozen different partners, I think FanDuel seems to be defining itself as very innovative and forward-thinking as it relates to data and business intelligence,” Broncos chief commercial officer Mac Freeman said in a phone interview with The Denver Post. “We’re very excited about what we’re going to learn about our fans and their behavior and we should be able to get tremendous insight.
“We’ve always prided ourselves in being innovators and thought leaders and we’re excited to be in the front of the line stepping into the new space.”