Denver Native (Carol)
06-09-2016, 10:00 PM
A company that specializes in selling the intellectual property of defunct companies says it has been hired to market Mile High Stadium naming rights and other assets of bankrupt Sports Authority.
Although the contract has not been approved by U.S. Bankruptcy Court, New York-based Hilco Streambank said it will accept bids for the naming rights, private-label brands, domain names and transaction databases through June 23.
The Denver Broncos and the Metropolitan Football Stadium District, which owns Mile High Stadium, have been working in court to block the sale of the naming rights and other sponsorship agreements. In a bankruptcy court filing May 16, the team said Sports Authority cannot sell or transfer its naming rights or its team sponsorship without written consent.
rest - http://www.denverpost.com/2016/06/09/firm-hired-to-sell-sports-authoritys-naming-rights-and-other-ip-assets/
Although the contract has not been approved by U.S. Bankruptcy Court, New York-based Hilco Streambank said it will accept bids for the naming rights, private-label brands, domain names and transaction databases through June 23.
The Denver Broncos and the Metropolitan Football Stadium District, which owns Mile High Stadium, have been working in court to block the sale of the naming rights and other sponsorship agreements. In a bankruptcy court filing May 16, the team said Sports Authority cannot sell or transfer its naming rights or its team sponsorship without written consent.
rest - http://www.denverpost.com/2016/06/09/firm-hired-to-sell-sports-authoritys-naming-rights-and-other-ip-assets/